5 Ingredients You Should Avoid in Hair Products (And Why)
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If you're serious about healthy hair, it’s time to check your product labels. Many mainstream shampoos and masks contain harsh chemicals that may offer short-term shine — but cause long-term damage.
1. Sulfates (SLS, SLES)
Used for foam. Strips natural oils and dries hair, especially curly and colored types.
Look for sulfate-free formulas (like VAO).
2. Silicones
Create artificial shine but cause buildup and block moisture.
Switch to plant oils or butters for lasting hydration.
3. Parabens
Linked to hormone disruption. Banned in many clean beauty standards.
Choose products labeled paraben-free.
4. Synthetic Fragrance
Can trigger allergies, eczema, and scalp sensitivity.
Natural essential oils = better scent, safer scalp.
5. Alcohol (denatured types)
Dries out the hair shaft, especially for high porosity hair.
Avoid “alcohol denat.” or “isopropyl alcohol” in top 5 ingredients.
Why VAO?
We’re committed to clean beauty: no sulfates, silicones, or parabens. Just results.