How Often Should You Use a Hair Mask? Expert-Backed Guide

Hair masks are an essential part of a healthy hair routine — but how often should you actually use one? The answer isn’t one-size-fits-all. It depends on your hair type, lifestyle, and hair goals.

Let’s break it down.

For Curly & Textured Hair:

Use 1–2 times per week
Curly hair tends to be naturally dry and prone to breakage. Weekly deep conditioning keeps curls hydrated, reduces frizz, and improves elasticity.

For Heat-Damaged or Bleached Hair:

Use 2 times per week
Heat-styling and chemical treatments weaken the hair structure. Using a protein-rich and hydrating mask helps rebuild and protect strands from further damage.

For Oily or Fine Hair:

Use once every 10–14 days
Heavy masks can weigh down fine hair. Choose a lightweight formula and use it less frequently — focus more on mid-lengths and ends.

For Natural, Untreated Hair:

Use 1–2 times per month
If your hair is in good shape, use masks as a preventive step to maintain moisture and protect it from future damage.

Pro Tips:

• Always apply on clean, damp hair
• Focus on mid-length to ends
• Use heat (like a warm towel or shower cap) to boost absorption
• Don’t overuse — too much protein can cause brittleness

Final Thought:

Using a hair mask at the right frequency is key to results. At VAO, our mask is safe for weekly use and specially formulated for textured, dry, or damaged hair.